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Glossary

Concise definitions to empower deeper understanding of landing page and web design key terms and concepts.

Semantic HTML
Social Proof
Sketch
Domain Name
User Persona
Web Accessibility
Breadcrumb Navigation
SVG (Scalable Vector Graphics)
WordPress
MVP
Landing Page
Unique Selling Proposition (USP)
Parallax Scrolling
Lead Capture Form
HTML (Hypertext Markup Language)
Microinteractions
Web Hosting
SSL Certificate (Secure Sockets Layer Certificate)
CSS (Cascading Style Sheets)
Technical SEO
Dynamic Content
Backend Development
Responsive Images
Landing Page Carousel
Sticky Navigation
Adobe Photoshop
Elementor
Thank You Page
Open Graph Protocol
Z-Index
Google Analytics
Marvel
Zeplin
Adobe Illustrator
Adobe XD
Mobile Optimization
Canva
Lazy Loading
Remarketing/Retargeting
Hero Section
CDN (Content Delivery Network)
HTTPS (Hypertext Transfer Protocol Secure)
Wireframing
Visual Hierarchy
Squarespace
Information Architecture (IA)
Flexbox
Retina Display
Widget
Figma
Wix
Lead Magnet
Call to Action (CTA)
User Experience (UX)
404 Error
API (Application Programming Interface)
PageRank
User Journey Map
White Space
Conversion Path
Viewport Height (vh) and Viewport Width (vw)
CSS Grid
Visitor Segmentation
Web Fonts
Framer
Page Speed
Shopify
Search Engine Marketing (SEM)
WYSIWYG (What You See Is What You Get)
Responsive Design
Landing Page Optimization (LPO)
Frontend Development
Dark Mode
Wireframe
Meta Tags
JSON (JavaScript Object Notation)
Page Load Time
SEO (Search Engine Optimization)
Minification
Viewport
Content Management System (CMS)
Content Strategy
Quality Score
XML Sitemap
Heatmap
Conversion Rate
jQuery
Accessibility
A/B Testing
User Interface (UI)
Prototype
Version Control
InVision Studio
Favicon
Above the Fold
Webflow
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